Klaviyo email marketing agency for South African ecommerce brands

We manage around R3 million in email revenue every month for our clients. Email has no auction and no media cost, and in a healthy store it should drive 30 to 40 percent of attributed revenue.

What's included

  • Flows that earn while you sleep. Welcome, browse and cart abandonment, post-purchase, win-back and replenishment, built on how your customers actually behave.
  • Campaigns that don't feel like spam. Plain text where it wins, sent to people who bought or showed intent in the last 90 days. Not your whole list, every day.
  • Segmentation and list health. Engaged segments, sunset flows and deliverability watched every month.
  • Copy, design and build in-house. Written by the same team that runs your ads, so the offer lines up across channels.
  • Klaviyo setup and migration. We move brands onto Klaviyo from other platforms and rebuild what matters.
  • Trade and B2B email. Stockist and wholesale communication, run as its own programme.

The numbers

We send roughly 500,000 emails a month. Our clients made over R10 million from email in a single year, and we now manage around R3 million a month.

How we run it

  1. Audit. What the list, the flows and the email share of revenue look like today.
  2. Fix the flows first. They earn every day, so they pay back fastest.
  3. Campaigns on a calendar. Planned around launches, seasons and stock, not whatever's on sale this week.
  4. Monthly read. Revenue per recipient, flow versus campaign split, and what we change next.

Who it's for

A good fit. A Shopify or WooCommerce brand on Klaviyo, or ready to move, selling something people buy more than once, doing R100,000 or more a month online.

Not a fit. Brands that want a discount blast every day. It burns the list and it isn't what we do.

FAQs

Q1: What share of revenue should email drive?

30 to 40 percent of attributed revenue in a healthy store. Under 20 percent, the flows are usually the first fix.

Q2: Do you only use Klaviyo?

Klaviyo is our platform. We move brands onto it where it makes sense.

Q3: How long until we see a difference?

Flows start earning the week they go live. The full picture takes about 90 days.

Q4: Do you write and design the emails?

Yes. Copy, design and build, all in-house.

Q5: Will you email my list every day?

No. Fewer, better emails, sent to people who want them.

Find out what your email should be making

Book a call. We'll look at your Klaviyo account and tell you how much revenue is sitting in it.